Blue Diamond | Xtremes Face-Filter Game

Not for the faint of tongue! Tactic created this custom face-filter game for the launch of Blue Diamond's Xtremes snack line. Triggered via QR codes on-pack, users can navigate three Xtreme levels of heat (Cayenne Pepper, Habanero & Ghost Pepper) by catching the flaming almonds and peppers in their mouth. Bonuses set the screen ablaze when users string together a row of consecutive catches, and custom sharing allows anyone to send their high score (along with the game) to friends.