Panasonic - AR GIFT
Designium 
A new gift messaging service utilizing AR technology. A 3D avatar with assigned animations appears in AR to deliver personalized messages.
A new gift messaging service utilizing AR technology. A 3D avatar with assigned animations appears in AR to deliver personalized messages.
Overview
Panasonic is leveraging AR technology in its services as a “New Form of Gift Messages.” Purchasing specific products featuring the AR GIFT service from Panasonic Store Plus (https://ec-plus.panasonic.jp/) allows customers to customize up to four 3D avatars with animations and set personalized messages.
The person who receives the gift can play AR content by scanning the AR GIFT Card included with the product. Alongside special effects tailored to the product type, recipients will also receive personalized messages through the 3D avatars set by the gift giver. Through the combination of AR technology and 3D avatars, a new personalized gift experience has been realized.
In addition to selecting 3D avatars from presets, users can customize them using the cross avatar platform, Ready Player Me. Users can even create avatars resembling themselves by uploading a photo of their face.
AR GIFT Official Campaign Website（Japanese）https://ec-plus.panasonic.jp/store/page/campaign/armsg/
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