Scan the Cadbury bars to unlock fan experiences!
AliveNow 
Cadbury Taste The Game Web AR Experience. Scan the QR code on the special packs (Fuse, 5 Star 3D & Crispello) to unlock amazing fan experiences!
An industry first immersive and path breaking web based augmented reality experience for Mondelez brand, Cadbury! As Cadbury tied up with leading English Premier League clubs Manchester United, Chelsea, Arsenal and Liverpool, they wanted to explore how to bring their product and packaging to life where users can unlock games, AR face paint, exclusive content and sweepstakes.
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