Seasonal WebAR Holiday Lightshow

In partnership with Walmart, we created a dually branded AR experience that allows shoppers to place an interactive Christmas light show in their homes using the latest in browser-based Augmented Reality.

Once the shopper has selected their experience, from a choice of Hasbro or Abominable, they place their virtual Christmas Tree to light up the scene with fireworks, lasers, tree lights and can an appearance from Santa Clause!

‘Shoppable’ products were placed under the tree that people can click on with dynamic product page links that add the items straight into the digital basket at Walmart –– a modern and innovative way to shop.