8th Wall Blog
Games & Toys
The Latest
Get closer to that real Ferrari experience with the new LEGO Technic X Ferrari WebAR experience
See the LEGO Technic Ferrari Daytona SP3 fully assembled and learn more about its intricate details in AR
Burger King and Animal Planet launch six AR portals that immerse animal lovers into ecosystems all over the world
Each 3D 360º immersive environment features animated native wildlife, and a head-tracking mini-game
Subscribe to the 8th Wall newsletter
Stay up-to-date on new feature releases, WebAR trends and more.
Introducing Summit Scramble, the world’s first immersive cross-platform web game
Race for gold and challenge your friends in this free web game that can be played on smartphones, computers and Meta Quest
LEGOLAND celebrates Ninjago 10th Anniversary with global AR activation
Guests can pose with digital versions of their favorite Ninjago characters to earn a physical Golden Amulet souvenir
Oral B launches AR game to promote dental hygiene during the holiday season
Players use the Oral B toothbrush to blast monsters in this Halloween themed game
Pizza Hut turns special edition pizza boxes into an augmented reality arcade
Customers scan the top of the box to play a WebAR version of the classic game Pac-Man®
Vodafone uses WebAR to let customers try out the Neo Kids Smart Watch
Try the Neo Kids Smart Watch Featuring Disney Watch Faces in AR Before It Hits the Shelves
Bring your LEGO City to life using WebAR
Create a life-size LEGO City and bring it to life in AR With No App Required